Shoreditch Carpet Cleaners Privacy Policy
This Privacy Policy explains how Shoreditch Carpet Cleaners collects, uses, stores and protects personal data relating to our customers and prospective customers in our service area. We are committed to handling your personal data in accordance with the General Data Protection Regulation and applicable UK data protection laws.
By using our services, making an enquiry or otherwise interacting with Shoreditch Carpet Cleaners, you acknowledge that you have read and understood this Privacy Policy.
Scope of this Privacy Policy
This Privacy Policy applies to all customers and prospective customers of Shoreditch Carpet Cleaners within our service area. It covers personal data collected through our website, by telephone, in person, via messaging services and through any other communication channels we use to provide and manage our carpet and upholstery cleaning services.
Personal Data We Collect
We may collect and process the following categories of personal data about you:
Identification and contact details such as your name, address, property access details, and general location information necessary to reach your premises.
Booking and service information such as preferred dates and times, details of the areas and items to be cleaned, property type and layout information that is relevant to carrying out the service, and records of previous services we have provided to you.
Communication records such as messages, notes from telephone conversations, and any feedback or complaints you submit to us.
Billing and payment information such as records of payments made, invoices issued and related transaction details. We do not store full payment card numbers; where card payments are processed, these are handled securely by third-party payment processors.
Technical and usage information such as basic device or browser data and information about how you interact with our online content, to the extent necessary for security, analytics and service improvement.
How We Collect Your Data
We collect personal data directly from you when you contact us to request a quote, make a booking, amend or cancel a booking, or request information about our services. This may be by telephone, online forms, messaging platforms or in person.
We may also collect data when you interact with our website and digital content, such as when you submit an enquiry form or respond to a promotional message. Limited additional data may be generated by our internal systems, for example booking references or internal notes summarising service details.
Lawful Basis for Processing
We process your personal data only where we have a valid legal basis under the GDPR. Depending on the circumstances, we rely on the following lawful bases:
Performance of a contract. We process your data to provide our cleaning services, including taking bookings, confirming appointments, attending your property, issuing invoices and managing your account as a customer.
Legitimate interests. We may process your data for our legitimate business interests, such as managing and improving our services, keeping appropriate business records, training personnel and ensuring the security of our operations. When relying on legitimate interests, we consider your rights and expectations and only process data where our interests are not overridden by your interests or fundamental rights.
Legal obligations. We process certain data to comply with legal requirements, such as tax, accounting and health and safety obligations, and to respond to lawful requests from public authorities.
Consent. In limited cases, we may rely on your consent, for example for certain types of optional marketing communications. Where we rely on consent, you have the right to withdraw it at any time.
How We Use Your Personal Data
We use the personal data we collect for the following purposes:
To manage enquiries and bookings, including providing quotes, confirming appointments, sending service updates and handling any changes you request.
To provide cleaning services at your property, including using access and location details you supply to reach your premises safely and efficiently.
To manage billing and payments, maintain financial records and address issues such as refunds or disputed charges.
To respond to questions, feedback and complaints and to provide customer support.
To improve our services and operations, including analysing anonymised or aggregated information about how customers use our services.
To send you service-related messages and, where permitted, information about similar services and offers. You can opt out of marketing communications at any time.
To comply with legal and regulatory obligations and to protect our rights, property and safety, and the rights, property and safety of our staff, customers and others.
Data Retention
We retain personal data only for as long as is necessary for the purposes for which it was collected, and to meet any legal, accounting or reporting requirements.
Customer account and booking records are generally kept for a period that allows us to manage ongoing services, respond to queries about past work and comply with tax and accounting rules. After this period, data is securely deleted or anonymised unless a longer retention period is required by law or is necessary in connection with potential legal claims.
Data collected solely for short-term enquiries, where no booking is made and no ongoing relationship is established, is retained for a shorter period and then deleted or anonymised.
Data Sharing and Processors
We do not sell your personal data. We may share your data with trusted third parties who act as data processors on our behalf. These include:
IT and hosting providers who store and maintain our digital systems and databases.
Payment processors who handle card and electronic payments securely.
Customer management and communication service providers that assist us in managing bookings and sending service-related messages.
Professional advisers such as accountants or legal advisers where necessary for business or legal reasons.
All such processors are contractually required to use your data only in accordance with our instructions, to keep it secure and to comply with applicable data protection laws.
We may also disclose personal data where required to do so by law, or where we reasonably believe it is necessary to protect our rights or the safety of our staff, customers or others.
International Transfers
Some of our service providers may store or process data outside the United Kingdom or the European Economic Area. Where this occurs, we take steps to ensure that your personal data is afforded an equivalent level of protection, for example by using standard contractual clauses or relying on other recognised safeguards permitted under data protection law.
Security of Your Personal Data
We take appropriate technical and organisational measures to protect your personal data against unauthorised access, accidental loss, destruction or damage. These measures include access controls, secure storage, regular review of our data handling practices and training for staff who handle personal data.
While we take reasonable steps to protect your data, no method of transmission or storage is completely secure. You are responsible for taking sensible precautions when sharing information with us, especially over unsecured channels.
Your Data Protection Rights
Under data protection law, you have a number of rights in relation to your personal data. These rights are subject to certain conditions and legal limitations, but generally include:
Right of access. You can request confirmation of whether we process your personal data and obtain a copy of that data.
Right to rectification. You can ask us to correct or complete any inaccurate or incomplete personal data we hold about you.
Right to erasure. In certain circumstances, you can request that we delete your personal data.
Right to restriction. You can ask us to restrict the processing of your personal data in certain situations.
Right to data portability. Where technically feasible and legally required, you can request that certain personal data is provided to you or to another controller in a structured, commonly used and machine-readable format.
Right to object. You can object to our processing of your personal data where we rely on legitimate interests as our lawful basis, and you can object at any time to the use of your data for direct marketing.
Right to withdraw consent. Where we rely on your consent to process personal data, you can withdraw that consent at any time, without affecting the lawfulness of processing before withdrawal.
You also have the right to lodge a complaint with the relevant data protection supervisory authority if you believe that your rights have been violated.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our services, legal obligations or how we process personal data. When we make changes, we will revise the date of the update and make the updated version available. We encourage you to review this Privacy Policy periodically.
Contact and Queries
If you have any questions about this Privacy Policy, how we handle your personal data or if you wish to exercise any of your data protection rights, you can contact Shoreditch Carpet Cleaners using the contact details provided on our official materials or through the usual communication channels you use to reach us.
